Tuesday, 12 July 2011

Today, I looked at articles written about Gordon Brown, who has been a victim of phone hacking.

Broadsheet newspaper - The Guardian - http://www.guardian.co.uk/media/2011/jul/11/phone-hacking-news-international-gordon-brown

  • Newspaper, audience- men and women: 20+, subject -phone hacking, purpose - inform / shock the reader.
  • Broadsheets use sophisticated language.
  • Aimed at a more educated audience (as suggested by language use.)
  • Very formal. 
  • Name dropping - shows insight and reliance.
  • All points are backed up with sources.
  • Definitely trustworthy.
  • Tells it as it is, with proof.
  • Doesn't write ambiguously. 
  • Fully detailed, covers everything.


Tabloid newspaper - The Daily Mail - http://www.dailymail.co.uk/news/article-2013534/Gordon-Browns-fury-use-criminal-underworld-News-International.html

  • Newspaper, audience- men and women: 20+, subject -phone hacking, purpose - inform
  • More emotive.
  • Less formal than broadsheet.
  • Less sophisticated language.
  • Average intelligence (audience).
  • Not overly detailed.
  • A lot of quotes from Brown.
  • Strong blame on News International.

Online News. - BBC News. - http://www.bbc.co.uk/news/uk-politics-14119225
  • Genre - online news, audience - world, 20+, men and women, subject - Gordon Brown phone hacking - purpose - to inform.
  • Increased use of quotes.
  • Increased use of dynamic verbs.
  • 'Disgusting' - quite colloquial.
  • A lot of rhetorical questions - implies blame - questions should be answered.
  • Quotes from other politicians.
  • Told from Brown's point of view.
  • Emphasis on family situation 'we', 'my wife and I' etc.

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